This is my draft design for my Magazine Advertisement.
I will be using a similar photo of my artist to the one used on my digipak, similar to artists such as Ed Sheeran and Shawn Mendes who have experience in the field of music and the same target audience as my artist.
As shown above the first thing that will be noticeable as you view the advertisement is the close up headshot of my artist. I want this to be the first thing seen as, not only is it a staple design feature used in most pop advertisements, it will allow the audience to see what the artist looks like. The artist will be smiling and look layed back, in order to make the audience feel comfortable and interested in him. If he was screaming for example it could put off some people and as soon as they look at the advertisement they would have a distaste for it. The artist will be wearing a smart shirt, whilst not having the top buttons done up to create a relaxed feeling and not to be to uptight.
The next noticeable thing is the artist's name. I plan to use a bold font, whilst not to aggressive as to suggest a more rock genre. I want it to look as if the writing was hand written, to match the idea of the album being illustrated. Bold artist names being noticeable are a big convention in pop music advertisements. Each artist seems to have their own distinguishable font used on their albums and advertisements, most noticeably artists such as Jessie J, making them unique. I want the illustrated idea to be that for my artist, without looking too unprofessional and messy
The other writing shown says "Illustrated" which is the album title, and "Hit Single 'Photograph' ". This is another convention I found whilst researching advertisements that pop artists generally use. By naming a popular, well known song featured on the album the target audience is more enticed into buying the album.
I will also include an image of my alum cover. This was only used on a few of the advertisements I researched but I believe it would attract the audience further and help them know what they should look out for.
At the top I have included a black information bar which will have the logo in one corner and all necessary information in the other. Although a bar wasn't used in many advertisement, I thought it made it look smarter and went along with my colour theme and kept the bottom of the page from looking too clustered. It prevents to much small print taking up unnecessary space, as many people don't read it.
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